Our Proven "100 Step" Listing Program

Best Real Estate Marketing In The Business

At The Stones Real Estate Firm we are marketing and sales experts that will provide maximum exposure for your home while making you the most money possible. Our "100 Step" marketing plan will market your home to its fullest, ensure all details are taken care of from start to finish and ultimately bring your transaction to a successful and stress-free close.

Prelisting Activities - Task we will complete prior to listing:

  • Schedule A Free, No-Obligation Consultation
  • Prepare MLS Market Data Reports
  • Prepare Comparative Market Analysis
  • Prepare Side-By-Side Sales Report
  • Review MLS Trend Analysis
  • Pull Comparable Active Listings
  • Pull Comparable Under Contract Listings
  • Pull Comparable Sold Listings
  • Establish Market Value
  • Establish Listing Price Strategy
  • Review Our Marketing Plan
  • Discuss Your Timeline
  • Discuss Your Relocation
  • Provide List Of Movers
  • Provide Prelisting To Do List
  • Provide Staging Tips
  • Provide Photo Prep Advice
  • Leave Photo Prep Guide
  • Confirm Date For Photos
  • Confirm Date Of Listing

Assets - Our full service marketing includes the creation and utilization of the following assets:

  • Professional Photography
  • Drone Aerial Photography
  • Detailed Property Description
  • Property Website With Custom URL
  • Just Listed Facebook Media
  • Just Listed Instagram Media
  • Just Listed LinkedIn Media
  • Just Listed Twitter Media
  • Just Listed Google Search Media
  • Featured Listing Page on Our Website
  • Google Maps
  • Google Street View
  • Google Aerial Maps

Distribution - Your home will be marketed to the following platforms and audiences:

  • Placement in the Multiple Listing Service (Stellar MLS)
  • Posted on Popular Home Search Site Zillow
  • Posted On Popular Home Search Site Trulia
  • Posted On Popular Home Search Site Realtor.com
  • Syndicated Locally And Globally To Hundreds Of Real Estate Websites
  • Syndicated to ListHUB Partner Sites
  • Shared to All Major Real Estate Brokerages And Their Listing Portals
  • Sent To Social Media Facebook Business Page
  • Sent To Social Media Facebook Personal Page
  • Sent To Social Media Instagram Business Page
  • Sent To Social Media Instagram Personal Page
  • Sent To Social Media LinkedIn Page
  • Sent To Social Media Twitter Page
  • Sent To Google
  • Sent To Bing
  • Sent To Duck Duck Go
  • Sent To Yahoo
  • Sent To All Other Known Search Engines
  • Shared To Our Extensive Database Of Buyers

Schedule of Tasks - Here is a timeline of tasks once we take the listing:

  • Complete All Necessary Listing Docsuments
  • Complete Disclosure Documents
  • Gather Mortgage Payoff Information
  • Gather Utility Information
  • Gather Service Provider Information
  • Laser Measure Each Room
  • Take Notes About Home
  • Schedule A Time For Photo Shoot
  • Prepare Home For Photo Day
  • Install For Sale Sign In Yard
  • Posted To Multiple Listing Service (Stellar MLS)
  • Add Listing To ShowingTime
  • Create Showing Instructions For Agents
  • Create Property Landing Page
  • Published Landing Page To Website
  • Post Property To Facebook Business Page
  • Post Property To Instagram Business Page
  • Post Property To Linked In Business Page
  • Post Property To Twitter Business Page
  • Field Customer Phone Calls
  • Field Realtor Phone Calls About Listing
  • Schedule Home Showings
  • Provide Showing Feedback
  • Track Listing Traffic Across All Platforms
  • Present Offers
  • Negotiate For The Highest And Best Terms
  • Execute Contract
  • Mark Home As Pending

Once Under Contract - Here is a timeline of tasks once your home is under contract:

  • Send Executed Contract To Title Company
  • Have Title Company Order Mortgage Payoff
  • Have Title Company Order HOA Estoppel
  • Prepare For And Await Scheduling Of Buyer Inspections
  • Prepare For And Await Scheduling Of Lender Appraisal
  • Meet Appraiser On Day Of Appraisal
  • Provide Appraiser Comparable Data
  • Communicate With Buyer's Agent
  • Communicate With Buyer's Lender
  • Get Constant Updates Confirming Buyer Loan Status
  • Get Confirmation Of Buyer's Clear To Close
  • Coordinate Movers
  • Coordinate Utility Transfer
  • Review Settlement Statement
  • Schedule Final Walk Through
  • Schedule Signing Time
  • Attend Closing
  • Sign All Required Closing Documents 
  • Hand Over Keys
  • Distribute Your Sales Proceeds

We do a lot....so you don't have to. Real Estate Made Easy!!

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