Our Proven Listing Program

Best Real Estate Marketing In The Business

At The Stones Real Estate Firm we are marketing and sales experts providing maximum exposure for your property while making you the most money possible. Our "100 Step" marketing plan will market your home to its fullest, ensure all details are taken care of from start to finish and ultimately bring your transaction to a successful and stress-free close.

Prelisting Activities - Task we will complete prior to listing: 

listing process for realtor

  • Schedule A Free, No-Obligation Consultation
  • Prepare MLS Market Data Reports
  • Prepare Comparative Market Analysis
  • Prepare Side-By-Side Sales Report
  • Review MLS Trend Analysis
  • Review Comparable Active Listings
  • Review Comparable Under Contract Listings
  • Review Comparable Sold Listings
  • Establish Market Value
  • Establish Listing Price Strategy
  • Review Our Marketing Plan
  • Discuss Your Timeline
  • Discuss Your Relocation
  • Provide List Of Movers
  • Provide Prelisting To Do List
  • Provide Staging Tips
  • Provide Photo Prep Advice

Assets - Our full service marketing includes the creation and utilization of the following assets: 

professional real estate photo aerial

  • Professional Photography
  • Drone Aerial Photography
  • Detailed Property Description
  • Property Website With Custom URL
  • Social Media Campaign
  • Google Social Post
  • Custom Website and URL
  • Google Maps
  • Google Street View
  • Google Aerial Maps

Distribution - Your home will be marketed to the following platforms and audiences: 

real estate marketing exposure

  • Multiple Listing Service (Stellar MLS)
  • Zillow
  • Trulia
  • Realtor.com
  • ListHUB Partner Sites
  • All Major Real Estate Brokerages
  • All Real Estate Listing Portals
  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
  • Google
  • Bing
  • Duck Duck Go
  • Yahoo
  • All Other Known Search Engines

Luxury Listing Exposure - Additional marketing for luxury properties:

luxury marketing exposure

  • Mansion Global
  • The Wall Street Journal
  • Robb Report
  • DuPont Registry
  • Global Exposure
  • Unique Homes
  • Market Watch
  • 100 International Ads
  • Juwai (#1 Chinese Site)
  • China
  • Germany
  • France
  • Brazil
  • UAE & More

Schedule of Tasks - Here is a timeline of tasks once we take the listing: 

real estate listing checklist

  • Complete All Necessary Listing Docsuments
  • Complete Disclosure Documents
  • Gather Mortgage Payoff Information
  • Gather Utility Information
  • Gather Service Provider Information
  • Laser Measure Each Room
  • Take Notes About Home
  • Schedule A Time For Photo Shoot
  • Prepare Home For Photo Day
  • Install For Sale Sign In Yard
  • Posted To Multiple Listing Service (Stellar MLS)
  • Add Listing To ShowingTime
  • Create Showing Instructions For Agents
  • Create Property Landing Page
  • Published Landing Page To Website
  • Post Property To Facebook Business Page
  • Post Property To Instagram Business Page
  • Post Property To Linked In Business Page
  • Post Property To Twitter Business Page
  • Field Customer Phone Calls
  • Field Realtor Phone Calls About Listing
  • Schedule Home Showings
  • Provide Showing Feedback
  • Track Listing Traffic Across All Platforms
  • Present Offers
  • Negotiate For The Highest And Best Terms
  • Execute Contract
  • Mark Home As Pending

Once Under Contract - Here is a timeline of tasks once your home is under contract: 

real estate closing

  • Send Executed Contract To Title Company
  • Have Title Company Order Mortgage Payoff
  • Have Title Company Order HOA Estoppel
  • Prepare For And Await Scheduling Of Buyer Inspections
  • Prepare For And Await Scheduling Of Lender Appraisal
  • Meet Appraiser On Day Of Appraisal
  • Provide Appraiser Comparable Data
  • Communicate With Buyer's Agent
  • Communicate With Buyer's Lender
  • Get Constant Updates Confirming Buyer Loan Status
  • Get Confirmation Of Buyer's Clear To Close
  • Coordinate Movers
  • Coordinate Utility Transfer
  • Review Settlement Statement
  • Schedule Final Walk Through
  • Schedule Signing Time
  • Attend Closing
  • Sign All Required Closing Documents 
  • Hand Over Keys
  • Distribute Your Sales Proceeds


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